If You Want Your Readers To Respond, Just Be You

Posted by in Uncategorized | 0 comments

The Internet’s a crowded place. There’s no shortage of tips, tricks, how-to’s, and lists. That’s not to say you need to avoid these types of posts. To the contrary. What you need to do however, is play to what the Internet is short on: you. Don’t simply regurgitate what’s already out there, and expect people to gravitate toward your blog instead of everybody else’s. Instead, it’s important to...

Read More

Drop What You’re Doing And Follow These Influencers — NOW!

Posted by in Blogging Tips, Featured, Uncategorized | 0 comments

Whether you’re brand new to marketing your business, or you’ve been at it for awhile, it’s important to stay current on the industry. It’s an industry constantly in flux. There are new faces out there every day, and you should be doing what you can to stay on top of the mix in order to better get the word out about your business. First off, you should be constantly striving to put your own spin on things. Make sure you...

Read More

The Art Of Getting Personal

Posted by in Featured, Uncategorized | 1 comment

Why It’s Sometimes Necessary To Talk About Ourselves On Our Business Blog, And How To Do It Without Making Your Audience Want To Stab Their Eyes Out Face it. You’re boring. No one wants to listen to you drone on. The things that interest you about your business or your personal life are not going to be the same things that interest those who are forced to listen to you. Speaking of those who are forced to listen to...

Read More

Using Your Blog To Provide Value

Posted by in Blogging Tips, Featured, Uncategorized, Web Content Strategies | 0 comments

Face it. Pretty much whatever your industry, the competition is probably stiff. It’s especially true online. Every time someone searches in your industry, thousands of search results pop up. Even if you’re on page one of Google, there’s still other choices. The phenomenon compounds on social networks. Your Facebook friends and Twitter followers probably know more people than just you in your industry. You need front of mind...

Read More

How To Write For The Web

Posted by in Blogging Tips, Featured, Uncategorized | 0 comments

You’ve been told you need a website. You’ve been told this blogging thing is where 21st century business is at. The question becomes, do you know how to write for the web? It’s different than all those print brochures you may be used to, because with the web, readers’ attention spans are even shorter. You have to draw people in. You need to quickly give them the information they’re looking for. You need to keep...

Read More

How To Connect With Your Readers

Posted by in Featured, Uncategorized, Web Content Strategies | 2 comments

No one likes a smarty pants. No one likes the guy who knows he has all the answers.  The paradox is that your readers want knowledge. They want to know about your industry. They just don’t want to hear it from the guy who’s writing from high up on his perch. So what does this mean for you? First, you need to stay up on your industry knowledge. There’s no sin in being smart. You need to keep reading all those magazine articles,...

Read More